Saturday, January 8, 2011

HISTORY ABOUT TASTYKAKE BAKING COMPANY

  • 1914:  Company is founded in Philadelphia by Pittsburg baker Phillip J. Baur and Boston egg salesman Herbert Morris.  Sales for that year: $300,000.   
  • The first Tastykake wagon was horse-drawn, and the last horse retired in 1941.
  • An electric truck, used in the 1920s ans 1930s.
  • 1930:  Company occupies five buildings and has sales of $6 million.
  • 1930s:  The individual lunchbox-size TastyPie is introduced.
  • 1951:  Baur dies, and Paul Kaiser joins the company, later becoming its president.
  • 1957:  A $2.5 million automated packaging line is completed.
  • 1959:  Nelson G. Harris joins the company, later leaving , then rejoining the company in 1981 as   CEO
  • 1960:  Morris dies.
  • 1961:  Tasty has its initial public offering of stock.
  • 1964:  Sales reach $40 million.
  • 1979:  The company posts its first annual loss, $2.26 per share.
  • 2002:  Charles P. Pizzi becomes president and CEO.
  • 2009:  Tasty leaves its longtime headquarters on Hunting Park Avenue and moves to the Navy Yard in South Philadelphia.
  • 2009:  The company posts a loss of $3.4 million.

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