EVER WONDER WHO COINED THE MAXWELL HOUSE SLOGAN "GOOD TO THE LAST DROP" ?

                         In 1873, a grocery salesman named Joel Cheek became interested in coffee and came up with his own unique blend.  Realizing that he had created a fine brew, he decided to sell it.  One of the South's best hotels, the Maxwell House, liked his coffee and began to serve it to guests; hence the name Maxwell House Coffee.
                         In 1907, on returning from a bear hunt in Mississippi, President Theodore Roosevelt was a guest of the Ladies Hermitage Association at Andrew Jackson's homestead in Nashville, Tennessee.  He was served a cup of Maxwell House Coffee.  Upon being offered a refill, he remarked on the excellent quality of the coffee and uttered the now famous line, "Delightful.  This coffee is good to the last drop."
                         Apparently when Roosevelt talked, people listened!